We are a team of consultants that passionately analyze brands, their customers and industries, and help our clients achieve their goals.
Practically applicable and realistically implementable marketing, branding and business development strategies.
We are a team of consultants that passionately analyze brands, their customers and industries, and help our clients achieve their goals.
Practically applicable and realistically implementable marketing, branding and business development strategies.
We are a team of consultants that passionately analyze brands, their customers and industries, and help our clients achieve their goals.
Services
Brand Audit
As trends, products, consumer needs and the brand itself change, the brand’s identity, philosophy and portfolio may lag behind the current situation. A brand audit helps to identify whether and how a brand’s strategy needs changing.
Brand architecture
As a result of researching audience needs, business model and industry best practices, we define the optimal portfolio of brands and products in order to precisely address the appropriate audiences and promote the company's growth.
Brand strategy
Strong marketing is based on a brand strategy that allows you to differentiate yourself from your competitors and reach your target audience effectively. Brand strategy guidelines can be used in creating compelling identities, marketing strategies, and inspiring new directions of development.
Market research
Effective business decisions are based on maximum understanding of the context and situation. Using both quantitative and qualitative methods and a combination of primary and secondary research, we conduct market and audience research.
Marketing strategy
We define the marketing strategy and develop the marketing planning process that works for the marketing team. A marketing strategy includes objectives, target audience segmentation messages and a tactical plan with activities in communication, pricing, product and other marketing-related areas.
Product development
Consumer needs and behavior, business models, technology, society and economy are constantly changing. It is essential for companies to keep pace with consumer needs and demands, therefore, we help with the creation of new product and service ideas and prototypes, as well as the improvement of existing products.
Training and workshops
We share our knowledge in seminar and workshop formats. Training topics may include brand management, marketing planning, research, product development, audience understanding, as well as current trends in society and consumer behavior.
Get to know us!
Experience
The cooperation is not only professional and of the highest quality, but also humanly pleasant, correct and focused on the result. A partner you can rely on, who answers with real enthusiasm, dives into the situation and offers the most appropriate solutions to the situation.It is important that solutions practically improve daily processes and help achieve our goals. Edgars is one of the strongest brand strategists not only in Latvia, but in the whole Baltics.
It was a pleasant surprise to see the genuine desire to understand everything that influences our goal and the road leading to it. Our work together was pleasant, friendly and honest. It is a pleasure that we reached a useful and practical result that we still use today.
It is not easy to develop a brand's basic principles when the company is growing and developing rapidly. During the process, the Pattern team brought together dozens of different people from two continents on the Printful side. This meant working across multiple time zones and calls with countless people and groups. As a result, we got what we expected and will be able to use it for a long time.
During the cooperation, Edgars and the team formulated our brand identity and highlighted our values, involving company employees in this process and leading employees themselves to define the brand through workshops. Fingersoft's cooperation with Pattern gave a great result, which we use every day in the creation of new products, communication with partners and the company's internal culture.
The cooperation is not only professional and of the highest quality, but also humanly pleasant, correct and focused on the result. A partner you can rely on, who answers with real enthusiasm, dives into the situation and offers the most appropriate solutions to the situation.It is important that solutions practically improve daily processes and help achieve our goals. Edgars is one of the strongest brand strategists not only in Latvia, but in the whole Baltics.
It was a pleasant surprise to see the genuine desire to understand everything that influences our goal and the road leading to it. Our work together was pleasant, friendly and honest. It is a pleasure that we reached a useful and practical result that we still use today.
It is not easy to develop a brand's basic principles when the company is growing and developing rapidly. During the process, the Pattern team brought together dozens of different people from two continents on the Printful side. This meant working across multiple time zones and calls with countless people and groups. As a result, we got what we expected and will be able to use it for a long time.
During the cooperation, Edgars and the team formulated our brand identity and highlighted our values, involving company employees in this process and leading employees themselves to define the brand through workshops. Fingersoft's cooperation with Pattern gave a great result, which we use every day in the creation of new products, communication with partners and the company's internal culture.
The cooperation is not only professional and of the highest quality, but also humanly pleasant, correct and focused on the result. A partner you can rely on, who answers with real enthusiasm, dives into the situation and offers the most appropriate solutions to the situation.It is important that solutions practically improve daily processes and help achieve our goals. Edgars is one of the strongest brand strategists not only in Latvia, but in the whole Baltics.
Clients
Get in touch
Brīvības street 39, Riga, Latvia, LV-1010